New (2024) Salesforce Customer-Data-Platform Exam Dumps
Best Way To Study For Salesforce Customer-Data-Platform Exam Brilliant Customer-Data-Platform Exam Questions PDF
Salesforce Customer Data Platform Certification Exam covers a wide range of topics, including data modeling, data integration, data governance, and data security. Customer-Data-Platform exam measures the candidate's ability to analyze complex business scenarios, identify data requirements, and implement appropriate solutions using Salesforce. Successful candidates will demonstrate a deep understanding of how to build and manage a customer data platform that meets the needs of their organization.
NEW QUESTION # 119
In addition to email, which three attributes are available on the interface of ....
(3rd answer Doubt between Address and Government ID)
- A. First and Last Name
- B. Social Handle
- C. Government ID
- D. Phone Number
- E. Address
Answer: A,D
NEW QUESTION # 120
What is the max limit of records can be retrieved by the Profile and Query API in a single call?
- A. 0
- B. 1
- C. No max limit
- D. 2
Answer: B
NEW QUESTION # 121
Which formula function should a data specialist use to create a composite key when a primary key is not available?
- A. CONCAT
- B. SUBSTITUTE
- C. COALESCE
- D. UUID
Answer: A
NEW QUESTION # 122
What configuration step has to be completed before marketing cloud activation?
- A. Selects business units for activation
- B. Enable segment publishing to marketing cloud
- C. Assign Salesforce CDP activation permission set to the user
- D. Allow audience creation from CDP in marketing cloud
Answer: A
NEW QUESTION # 123
What can cause a published schedule to be skipped?
- A. Activation schedule is paused
- B. Segment has 0 records
- C. Segment criteria is not correct
- D. Too many schedules at same time
Answer: D
NEW QUESTION # 124
A marketer needs to create several segments with similar filter criteria for multiple brands.
How can marketer create these segments as efficiently as possible?
- A. Use and attribute filter feature in activation
- B. Create a segmentand clone via API for each brand
- C. Create a reusable container block with common criteria
- D. Create a segment and copy for each brand.
Answer: D
NEW QUESTION # 125
Salesforce CDP creates automations in SFMC automation studio to support data ingestion. Under which all these automations be created?
- A. All business unites (BUs) in the Account used for sending
- B. All business units (BUs) in the Account including Top-Level (ENT) business unit
- C. All selected business unites (BUs) during mapping
- D. Top-level (ENT) business unit only
Answer: B
NEW QUESTION # 126
What is the correct formula to display the value of the raw data column of "Revenue" plus a 5% margin?
- A. SELECT(['revenue'] *1.05)
- B. SELECT(['Revenue'] *1.05)
- C. sourceField(['revenue'] *1.05)
- D. sourceField(['Revenue'] *1.05)
Answer: D
NEW QUESTION # 127
Which permission set allows the user to create, manage and publish segments in Salesforce CDP?
- A. Salesforce CDP Marketing Manager
- B. Salesforce CDP Admin
- C. Salesforce CDP Data aware specialist
- D. Salesforce CDP Marketing Specialist
Answer: D
NEW QUESTION # 128
What is the result of a segmentation criteria filtering on City | Is Equal To | 'San Jose'?
- A. Cities containing San Jose, San Jose only
- B. Cities containing San Jose, san jose only
- C. Cities containing San Jose, san jose only
- D. Cities containing San Jose, San Jose, san jose, san jose
Answer: B
NEW QUESTION # 129
Which two dependencies can prevent a Data Stream from being deleted?
- A. A data stream attribute is used in Calculated Insights
- B. A data stream attribute is used in Segmentation
- C. A data stream attribute is mapped to a Data Model Object
- D. A data stream attribute is used in Activation
Answer: A,C
NEW QUESTION # 130
Consolidation Rate
- A. 1 - (Total Unified Profiles/ Data Stream profile)
- B. 1 - (Total Unified Profiles/ DMO profile)
- C. 1 - (Total Unified Profiles/ DSO profile)
Answer: C
NEW QUESTION # 131
What is the purpose of Identity Resolutions?
- A. Increase the size of your mailable customer list
- B. Build a cohesive, omnichannel view of customers
- C. Drive more revenue through ecommerce channels
- D. Perform data hygiene on large data set
Answer: B
NEW QUESTION # 132
How many CRM orgs can be connected to CDP instance?
- A. 0
- B. 1
- C. 2
- D. No hard limit
Answer: D
NEW QUESTION # 133
Which function does the Copy SOQL button perform in Data Explorer?
- A. Copy SOQL for any formula fields in that object
- B. Copy SOQL for the current data view to clipboard
- C. Copy SOQL for data export from Salesforce CDP
- D. Copy SOQL for the current data view to clipboard and export
Answer: D
NEW QUESTION # 134
What does the ignore empty value option do in Identity Resolution?
- A. Ignores empty reconciliation rules
- B. Modified the value in the field with a predefined value
- C. Replaces the value with a null
- D. Ignores empty fields when running reconciliation
Answer: D
NEW QUESTION # 135
What are the two benefits of Calculate Insights compared to Segment criteria?
- A. It creates simple logic on row-based operations
- B. It creates reusable contents
- C. Marketer friendly drag and drop interface
- D. It performs complex queries on multiple objects
Answer: B,D
NEW QUESTION # 136
Which user role manages the data model and creates Identity Resolution rulesets for unified profiles?
- A. Marketing Specialist
- B. Data Aware Specialist
- C. Marketing Manager
- D. Admin
Answer: B
NEW QUESTION # 137
What are the two steps of data setup process in Salesforce CDP?
- A. Map ingested data to existing ingested data objects
- B. Establish a connection with the source data via Rest API
- C. Preserve data with ingestion to data lake
- D. Map ingested data to the Data Model
Answer: C,D
NEW QUESTION # 138
The purchase order number field is specified as text. What value will be segmenting on 0852 retrieve?
- A. Purchase order number 852 and 0852
- B. Purchase order number 852
- C. Purchase order number 0852
- D. Purchase order number will be NULL
Answer: C
NEW QUESTION # 139
In Salesforce CRM, the customer has a custom 'Customer_Email__c' object related to standard 'Contact' object. Which CDP data model object do you map it to?
- A. Contact Point Email
- B. Custom 'Customer_Email' object
- C. Individual
- D. Contact
Answer: A
NEW QUESTION # 140
The purchase order number field is specified as text. What value will be segmenting on 0852 retrieve?
- A. Purchase order number 852 and 0852
- B. Purchaseorder number 852
- C. Purchase order number 0852
- D. Purchase order number will be NULL
Answer: C
NEW QUESTION # 141
How do the Data streams that use the Marketing Cloud Connector refresh data?
- A. Marketing Cloud's Automation Studio handles this process.
- B. None of the above
- C. APIs are used for refresh
- D. Manually refreshed by CDP Admin
Answer: A
NEW QUESTION # 142
Which Salesforce CDP use case drives acquisition of new customers based on first party data?
- A. Prospective Look-a-Likes with paid media
- B. Universal Suppression across known channels
- C. Loyalty Segmentation
- D. Post-purchase
Answer: A
NEW QUESTION # 143
Which archive formats are supported by Salesforce CDP?
- A. ZIP
- B. GZ
- C. CSV
- D. TSV
Answer: A,B
NEW QUESTION # 144
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