[Jan-2022] AD0-E314 Certification with Actual Questions from CertkingdomPDF [Q16-Q36]

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[Jan-2022] AD0-E314  Certification with Actual Questions from CertkingdomPDF

Updated AD0-E314 Dumps PDF - AD0-E314 Real Valid Brain Dumps With 95 Questions!


Adobe AD0-E314 Exam Syllabus Topics:

TopicDetails
Topic 1
  • Apply best practices to build a campaign
  • Explain the importance of typologies
Topic 2
  • Given a set of campaign requirements, determine the correct design of a marketing workflow
  • Given a scenario, analyze workflow errors
Topic 3
  • Explain the impact of logs clean-up/purge to reporting
  • Given a scenario, determine the appropriate report(s) to generate
Topic 4
  • Apply the steps to configure a predefined filter
  • Determine the different sources of data that a workflow can access
Topic 5
  • Analyze and interpret delivery audits
  • Select the appropriate proof audience for approvals
Topic 6
  • Explain the core concepts of relational databases (Cardinality, key management (PK/FK), enumerations
  • Identify the correct method to export data
Topic 7
  • Determine how to perform data investigation
  • Apply best practices to create lists
Topic 8
  • Given a scenario, determine the correct campaign template
  • Describe target mappings
Topic 10
  • Evaluate a given set of campaign requirements and recommend the course of action
  • Apply recommended practices in executing workflows
Topic 11
  • Apply the steps to create/configure deliveries
  • Apply the steps to set-up approvals

 

NEW QUESTION 16
What is the required to create a predefined filter?

  • A. Input form
  • B. Navigation hierarchy
  • C. Rights on a folder of type filter
  • D. Validity period

Answer: C

 

NEW QUESTION 17
During a testing phase, a Campaign Business Practitioner needs to send the test emails to a personal email addresses to see how they look in the inbox. The Campaign Business Practitioner is NOT in the recipient table. How should the Campaign Business Practitioner perform this task?

  • A. Pick any email address and use the preview to see what it looks like
  • B. Type the address into the "To:" section
  • C. Go through the standard process for adding recipients
  • D. Add the email to a seed list

Answer: B

 

NEW QUESTION 18
A campaign business practitioner needs to build an A/B test email campaign for two different promotions. By the theme that generates the most website visits, which email metric indicates the winning promotion theme?

  • A. Highest open rate
  • B. Lowest unsubscribe rate
  • C. Lowest activity rate
  • D. Highest Click through rate

Answer: D

 

NEW QUESTION 19
A large target population spans multiple age groups. The Business Practitioner needs to create a control group with 10% from each age group.
What is the most efficient method to create the control group?

  • A. Use a query activity to obtain the target population and send to a split activity to remove each age group with record count limitation set as random.
  • B. Use the out of the box control group functionality with Random Sampling and Data Grouping.
  • C. Use a query activity to query the target population and another query activity to obtain the desired control group. Then use an exclusion activity to get the exclusive target.
  • D. Modify the target population query to not include the control group.

Answer: A

 

NEW QUESTION 20
A Practitioner is using the default data model.
When personalizing based on gender, how many versions of the content should the Practitioner create?

  • A. three
  • B. one
  • C. four
  • D. two

Answer: A

 

NEW QUESTION 21
What is the benefit of using the direct mail delivery step instead of a data extraction step?

  • A. The delivery step sends the file to the configured vendor.
  • B. The delivery step allows for a preview of the direct mail piece.
  • C. The delivery step allows for personalization
  • D. The delivery step logs data to contact history

Answer: A

 

NEW QUESTION 22
An additional workflow is needed for a campaign. Which step should a campaign business practitioner take to meet this requirement?

  • A. Click the add new workflow icon from the targeting and workflow tabs
  • B. Add to the existing workflow instead of creating another workflow
  • C. Create a new campaign because more than one workflow cannot be added
  • D. Add additional workflows as a technical workflow and add a note to the campaign on where to find them

Answer: A

Explanation:
Reference:
CMP_Orchestrate_campaigns_Setting_up_marketing_campaigns.html

 

NEW QUESTION 23
A user is assigned to the administrator group (which has full access) and a developer access (which has restricted access). What is the result?

  • A. An error is produced because this is NOT a compatible configuration
  • B. The user is unable to perform any tasks in the instance until the contradiction is fixed
  • C. Based on administrator access, the user does NOT have any limitations
  • D. The user is limited to the rights granted to the Developer group

Answer: C

 

NEW QUESTION 24
The number of records out of union is less than intended. Which conclusion should be made?

  • A. The target is dropping inactive records.
  • B. The target is dropping exclusions.
  • C. The target schemas are NOT the same.
  • D. The target populations are NOT mutually exclusive.

Answer: D

 

NEW QUESTION 25
What are two reasons to include the email address when importing a list of contacts? (Choose two.)

  • A. to meet legal requirements
  • B. to populate the reconciliation key
  • C. to update the primary key field
  • D. to send a confirmation email

Answer: C,D

 

NEW QUESTION 26
During an investigation, a business practitioner modifies workflows properties to keep the results of interim populations between two executions. What is the purpose of this step? (Choose two.)

  • A. To export data that is passed between two activities in the workflow
  • B. To save data created with each run of the workflow to a list
  • C. To modify the data that is being passed between two activities in the workflow
  • D. To configure the schema of the data that is passed between two activities in the workflow
  • E. To add filtering criteria to data that is being passed between two activities in the workflow

Answer: B,E

Explanation:
Reference:
WKF__General_operation_Executing_a_workflow.html

 

NEW QUESTION 27
Which module(s) needs to be installed in order to be able to create Marketing Campaigns?

  • A. Campaign Optimization
  • B. Central/Local Marketing (Distributed Marketing)
  • C. Marketing Resources
  • D. Marketing Campaigns (Campaign)

Answer: B,D

Explanation:
Reference:
CMP_Orchestrate_campaigns_Setting_up_marketing_campaigns.html

 

NEW QUESTION 28
What are two ways to use seeds in a campaign? (Choose two.)

  • A. content reviewer
  • B. reply-to address
  • C. internal audience
  • D. proof target

Answer: A,D

Explanation:
Reference:
MCE_Message_templates_Managing_seed_addresses.html

 

NEW QUESTION 29
Which three tasks could a campaign business practitioner do to view a personalized version of a delivery?
(Choose three.)

  • A. Analyze the delivery after creating it
  • B. Utilize the test personalization option
  • C. Send a proof of the delivery
  • D. Send the email to seed a list to compare

Answer: A,B,C

 

NEW QUESTION 30
What are the three possible consequences of choosing and deploying an incorrect campaign template?
(Choose three.)

  • A. The campaign template workflow could send out the wrong type of delivery
  • B. The campaign template workflow could query incorrect individuals
  • C. The campaign template could send to individual without a delivery selected
  • D. The campaign template could cause problems with reporting

Answer: A,B,C

 

NEW QUESTION 31
Sub-population A of 100 records and B of 200 records are combined in a campaign workflow with a Union activity. The resulting population C contains 200 records.
What should the Practitioner conclude?

  • A. All of the records in B are also in A.
  • B. All of the records in A are also in B.
  • C. A and B are mutually exclusive.
  • D. Records in A have been excluded from C.

Answer: B

 

NEW QUESTION 32
A query on recipients is added to a workflow. The query needs to be able to obtain the last three transactions for each recipient.
Which method should be used to obtain this result?

  • A. Switch the targeting and filtering dimension and add aggregate columns to get the transactions.
  • B. In the complementary information section, add data of the type 'Data of the filtering dimension'.
  • C. In the complementary information section, add data of the type 'Data linked to the filtering dimension'.
  • D. In the advanced tab, add an Initialization Script.

Answer: B

Explanation:
Reference:
WKF_Repository_of_activities_Targeting_activities.html

 

NEW QUESTION 33
A campaign is created with a workflow. The workflow has a continuous delivery. A campaign is created based on this template.
What would be the relationship between the internal names of the campaign template, campaign, workflow and deliveries?

  • A. All of the names will be unique.
  • B. The workflow and deliveries have different names. The campaign and the campaign template have the same name.
  • C. The names of the campaign and the campaign template are different. The workflows and deliveries have the same name.
  • D. The names of the deliveries are different. The workflows, campaign and the campaign template have the same name.

Answer: A

 

NEW QUESTION 34
Campaigns with many deliveries are using multiple channels.
How should the Business Practitioner group these deliveries for reporting?

  • A. delete all deliveries that do not need to be in the report
  • B. give all deliveries the same Delivery Code
  • C. give all deliveries the same name
  • D. base all deliveries on the same template

Answer: B

 

NEW QUESTION 35
What is the advantage of using a string delimiter in the extraction file format?

  • A. results in a smaller file
  • B. allows the use of Unicode values
  • C. speeds up the generation of the file
  • D. allows the use of the column separator in string values

Answer: D

 

NEW QUESTION 36
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