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The PCMC 80V1 2019 Certification Exam is intended for marketing professionals, sales consultants, and anyone who is interested in building a career as a marketing consultant with Pegasystems. PEGAPCMC80V1_2019 exam is designed to test an individual's knowledge and proficiency in marketing automation, campaign management, customer engagement, and analytics.
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Pegasystems PEGAPCMC80V1_2019 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Reporting and Analytics | - Campaign performance measurement
|
| Topic 2: Pega Customer Decision Hub Overview | - Next-Best-Action (NBA) Framework
|
| Topic 3: Pega Marketing Campaign Management | - Campaign design and execution
|
| Topic 4: Customer Data and Segmentation | - Segmentation techniques
|
