Facebook 100-101 Q&A - in .pdf

  • Exam Code: 100-101
  • Exam Name: Meta Certified Digital Marketing Associate
  • Updated: Nov 06, 2026
  • Q & A: 85 Questions and Answers
  • Printable Facebook 100-101 PDF Format. It is an electronic file format regardless of the operating system platform.
  • PDF Price: $59.99
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Facebook 100-101 Q&A - Testing Engine

  • Exam Code: 100-101
  • Exam Name: Meta Certified Digital Marketing Associate
  • Updated: Nov 06, 2026
  • Q & A: 85 Questions and Answers
  • Install on multiple computers for self-paced, at-your-convenience training.
  • PC Test Engine Price: $59.99
  • Testing Engine

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About Facebook 100-101 Exam

Eyestrain from screens? Adopt original paper study — the Facebook Meta Certified Digital Marketing Associate PDF at CertkingdomPDF is easy to read, print, and annotate: 85 practice questions for the 100-101 exam.

Facebook 100-101 Exam Overview:

Certification Vendor:Meta (Facebook)
Exam Name:Meta Certified Digital Marketing Associate
Exam Number:100-101
Real Exam Qty:60
Available Languages:English, Portuguese (BR), German, Traditional Chinese, Korean, Spanish, French
Related Certifications:Meta Certified Media Buying Professional
Meta Certified Media Measurement Specialist
Certificate Validity Period:24 months
Exam Format:Multiple Choice, Multiple Response
Exam Duration:90 minutes
Exam Price:USD ~150
Passing Score:700/1000
Sample Questions:Free Download 100-101 Actual tests
Exam Way:Online proctored exam delivered through Meta Blueprint / authorized testing; can be taken remotely or in testing centers. :contentReference[oaicite:0]{index=0}
Pre Condition:No prerequisites; designed for entry-level marketers, students, and career changers with basic digital marketing intent.
Official Syllabus URL:https://www.facebookblueprint.com/student/catalog/list?search=100-101%20Meta%20Certified%20Digital%20Marketing%20Associate

Facebook 100-101 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Establishing Business Presence15%- Business Setup & Presence
  • 1. Steps to establish business presence on Facebook/Instagram/WhatsApp
  • 2. Customize settings in Meta Ads Manager
Topic 2: Reporting and Measurement10%- Analyze Results
  • 1. Measure metrics and success of campaigns
  • 2. Interpret campaign performance via Ads reporting
Topic 3: Advertising Fundamentals23%- Ad Concepts & Policies
  • 1. Understand Pixel and conversion tracking fundamentals
  • 2. Match business goals to campaign objectives
Topic 4: Creating and Managing Ads44%- Campaign Execution
  • 1. Differences between boosted posts and Ads Manager ads
  • 2. Campaign settings: audience, placements, budgets
Topic 5: Value of Meta Technologies8%- Understand Meta Platforms
  • 1. Identify Meta's advertising technologies
  • 2. Communicate business value of Meta platforms

Facebook Meta Certified Digital Marketing Associate Exam FAQ — Targeted Answers

USD ~150 per attempt, 700/1000 to pass. Retakes cost the full fee, so review targeted — mark your weak spots in the 85 practice questions for the 100-101 exam at CertkingdomPDF.

The Facebook Meta Certified Digital Marketing Associate blueprint spans 5 domains — including Reporting and Measurement (10%), Value of Meta Technologies (8%), Advertising Fundamentals (23%). The complete outline above lists every subtopic; our material includes the latest exam content for each.

No prerequisites; designed for entry-level marketers, students, and career changers with basic digital marketing intent. Eligibility rules change over time, so verify the current requirements on the official page (official 100-101 exam page) before registering.

The Facebook Meta Certified Digital Marketing Associate is Facebook's certification exam for Digital Marketing Associate, at the Associate level. The certificate is your shining point — an important element in how employers evaluate you. Related credentials include Meta Certified Media Measurement Specialist, Meta Certified Media Buying Professional.

Yes — download the free Facebook Meta Certified Digital Marketing Associate demo and check the accuracy and clearness yourself. Purchases include 365 days of free updates by email; renew afterward at 50% off.

As an electronic product, the Facebook Meta Certified Digital Marketing Associate material reaches your email about a minute after successful payment — we verify your information to avoid mistakes, and you start reviewing at once, with 24/7 help if nothing arrives within 2 hours. If you fail the corresponding 100-101 exam within 60 days of purchase, we refund the full amount: send a scanned enrollment slip plus the official Score Report PDF within 2 days of the exam, processed within 7 days. Excluded: exams within 3 days of purchase, candidate names that don't match the payer, and free or expired products. Or exchange for two equal-value products free.

90 minutes for 60 questions. Build pacing in the CertkingdomPDF SOFT or APP test engine — simulation makes the real clock familiar.

Facebook Meta Certified Digital Marketing Associate Sample Questions:

Question #1

An e-commerce company launches a new website. The company wants to build a campaign that optimizes for the audience to take a specific action when visiting the website.
Which campaign objective should the company use to accomplish this goal?

  • A. Traffic
  • B. Engagement
  • C. Conversions
  • D. Reach
Reveal Solution  Discussion  0

Correct Answer: C  🗳️

Question #2

An advertiser is launching a new brand and wants to increase brand recognition How should the advertiser design their ads?

  • A. Introduce brand in the first 3s
  • B. Introduce brand in the last 3s
  • C. Use only static images for easier recall
  • D. Use ads that require sound on
Reveal Solution  Discussion  0

Correct Answer: D  🗳️

Question #3

What is an advantage of using the slideshow format when designing an ad for mobile?

  • A. It always puts the brand first
  • B. It works well in areas with limited connectivity
  • C. It is the most interactive ad format
  • D. It uses 3D animation
Reveal Solution  Discussion  0

Correct Answer: B  🗳️

Question #4

What are two key features of WhatsApp? (Choose 2)

  • A. End-to-end encryption
  • B. Ad placements
  • C. Free messaging and video calls
  • D. Business details
Reveal Solution  Discussion  0

Correct Answer: C,D  🗳️

Question #5

Which two targeting features are available at the Ad Set level? (Choose 2)

  • A. Optimizations
  • B. Bid Strategy
  • C. Target Audience
  • D. Placements
Reveal Solution  Discussion  0

Correct Answer: C,D  🗳️

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